The posters of Iconic Japanese Posters Exhibition reimagine the physicality of stacked and rolled posters through a top-down perspective, translating their forms into dynamic visual language. This approach mirrors the exhibition’s core theme—The Diversity of Life and Sustainable Development—by symbolizing how Japanese design, across generations, responds to societal shifts while retaining humanistic depth.
Rather than reducing the exhibition to a single stylistic homage, we employed color blocks as a conceptual framework: they appear as "unloaded folders," their deceptively simple surfaces hinting at layered design legacies. Each hue embodies a distinct era or vision—post-war introspection, bubble-era exuberance, or contemporary sustainability—yet harmonizes within the composition. Like the roots of Japanese design culture, these blocks intertwine without obscuring one another, much like the roots of Japanese design culture—deeply grounded in tradition yet continually sprouting new possibilities, embedding reverence for life and reflections on the future into the work.
