We use the pet-friendly ramp structure as a visual symbol and combine it with the architectural function to form a brand memory from two to three dimensions. The graphics are more specific and interesting through the processing of "three-dimension" and "volume sense" .
Super symbol combines the concept of sharing space between people and pets with the flat surface, and the symbol is composed from two-dimensional plane to three-dimensional one, and then from formal language to community space. Functionality and symbolism are depicted in the symbols to make the brand image more rich and multi-dimensional. Blue and yellow to which pets are sensitive are used as the brand VI color to convey a relaxed and lively fashion sense through the combination of line and surface relationship .
Brand symbol and space function are combined to design a series of brand materials, space logos, space graphics, installation details. A space pet map is designed at the entrance, which can better help the service object understand the brand space function; And the door handle and business information are cleverly arranged to form an interesting three-dimensional combined space graph. The space has a stronger and more complete sense of brand memory through the integration of brand design.