开设在英国伦敦的 BUNHOUSE 品屋,多年来深得广大食客喜爱,新鲜热辣出炉正宗港式包子作为镇店之宝,外带窗口日常大排长龙让不少在英华人在他乡异国也能品尝到家乡滋味,在当地中华美食圈子中已是颇有名气的「网红美食好店」,在海外社交平台 Instagram上拥有超过4万忠实粉丝。除了将原汁原味的中式美食带到英国伦敦,店铺主理人也希望以品屋为出发点,更全面深入地将中华文化、尤其是经典粤港文化传扬开去,经历了「品屋茶馆」「品屋包子铺」两家门店的迭代,成功累积人气收获不少拥趸的基础上,品屋以第三家店铺「Bun House Disco」开业为契机,将品牌形象升级提上日程,在深入沟通了解后,远在海外的品屋将本次全新品牌形象打造的任务委托予谢谢设计——东莞设计不止走出湾区更走出国门,实现文化创意领域的「东莞制造」向世界!
BUNHOUSE, located in London, UK, has been loved by a large number of diners for many years. Its authentic Hong Kong-style steamed buns, freshly baked and hot, are the signature dishes. The takeaway window usually has long queues, allowing many Chinese in the UK to taste the flavor of their hometown in a foreign land. It has already become a well-known "internet-famous gourmet restaurant" in the local Chinese food circle and has more than 40,000 loyal followers on the overseas social platform Instagram.In addition to bringing authentic Chinese cuisine to London, UK, the owner of the restaurant also hopes to take BUNHOUSE as a starting point to more comprehensively and in-depth promote Chinese culture, especially the classic Cantonese and Hong Kong culture. After the iteration of two stores, "Bunhouse Tea House" and "Bunhouse Steamed Bun Shop", and on the basis of successfully accumulating popularity and gaining many fans, BUNHOUSE took the opening of its third store "Bun House Disco" as an opportunity to put the brand image upgrading on the agenda. After in-depth communication and understanding, BUNHOUSE, which is far abroad, entrusted the task of creating this new brand image to Xiexie Design. Dongguan design has not only gone out of the Greater Bay Area but also abroad, realizing the "Made in Dongguan" in the field of cultural and creative industries going global!